It’s virtually impossible to do an Instagram post without an image, so this one might seem obvious!
However, there are a couple of other things you should keep in mind when posting photos to Instagram:
- Is your photo high quality?Â
- Does is match with your feed’s overall aesthetic?Â
- Is the photo consistent with your theme?
Generally, all three of these criteria can be easily accommodated as well.
High quality photos:
Start taking great photos for Instagram by using premium equipment and shooting in optimum lighting.
Keep your feed looking gorgeous by only posting your best photos to it and save less than ideal quality photos for your stories!
Matching your feed’s aesthetic:
Focus on shooting similarly coloured content for your feed or choose a consistent Instagram filter for your photos.
For next level content, edit your images with Lightroom or a similar photo editing app to colour coordinate with your feed’s theme.
Maintaining your Instagram feed theme is an essential part of branding and will guarantee that you standout against other similar accounts!
Consistent with your theme:
Are you a food blogger? Awesome! Post photos of your favourites places to eat and gorgeous meals.Â
Fashion blogger? Love those chic outfits and accessories, girl!
However, I’m not sure how posting an image of a deluxe cheeseburger would go on a fashion account. Same thing goes for a Louis Vuitton handbag on a foodie account! 😛
If you are really determined to mix it up though, be sure to do so with a clever flat lay that incorporates the essence of your niche.Â
Fashion/Food blogger Crossover Example:
Having a fancy Parisian breakfast this morning? Love it!
Let’s place some accessories like wallets, sunglasses, keychains, makeup, etc. surrounding your meal.
People love consistency, so it’s important to stick to what makes your brand great and use it to grow your following!
Related Photography Ideas: How to Style Amazing Flat Lays for Instagram
This is very informative! I’ll definitely be implementing these!
Great ideas! Cool content, would love more 365 day content to post in all areas of social media! I love creating posts! Three words that best discribe me are that I am Artistic, Dramatic, and Creative! SM